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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution
July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
Leverage ERP for Sales & Operations Planning by IFS
January 12, 2009 - (Free Research) Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market.
Blackberry Solution Increases Customer Service for Corporate Real Estate Company by BlackBerry
February 26, 2009 - (Free Research) J.J. Barnicke's sales people needed instant access to corporate property information to better serve clients and speed up sales cycles. They also needed wireless access to CRM data This case study explains how J.J. Barnicke is using BlackBerry and the sales force solution to access CRM information about clients.
The iPhone is Here to Stay: What’s an Enterprise to do About it? by Sybase, Inc.
September 04, 2009 - (Free Research) Read this brochure to learn how iAnywhere Mobile Office offers enhanced network security, data protection, device management, profile administration, cross-platform support, and deployment features all available through Apple’s App Store.
CRM for the Professional on the Go by BlackBerry
December 2006 - (Free Research) Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why.
Data Driven Marketing by IBM
October 2009 - (Free Research) Read this report to learn the findings of an Aberdeen Group study examining how organizations are using data to impact marketing performance and marketing effectiveness. This study offers best practices from hundreds of organizations that identify how to use data to achieve superior performance.
Business on the Move: Building a Successful Mobilisation Strategy by Sage (UK) Limited
March 2010 - (Free Research) Making your workforce mobile is about making them customer centric 24/7. A mobile salesforce and workforce can respond more urgently to business opportunities, recover from problems faster and address customer problems more quickly. Read this paper to learn about the mobile market, benefits of mobility, and practical considerations.
Better Customer Insight, Better Bottom Line: Gaining Insight from Unified Information Access by Attivio, Inc.
December 2008 - (Free Research) In order to protect revenue and ensure the continuation of a company's most important customer relationships, it takes a 360 degree view of every customer to drive retention and loyalty improvement. Read this white paper to discover the uses and advantages of unified information access as well as VOC (voice of the customer) efforts.
The New Mobile Order by Sybase, Inc.
February 2010 - (Free Research) IT mobility offers businesses significant opportunities. As more millennials enter the workforce, IT will be expected to support a range of personal devices. It is critical to adopt an enterprise platform that enables you to secure and manage these devices to allow for flexibility while respecting compliance and other data protection policies.
American Apparel Finds the Right Fit by Motorola RFID Solutions
January 2009 - (Free Research) The potential benefits of reducing labor and increasing sales from deploying an item-level RFID operation are clear. Read about current capabilities of RFID, including accuracy, performance and adaptability.
Realizing Rapid ROI Through Mobility by BlackBerry
February 2010 - (Free Research) Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Read this white paper to learn more!
The Total Economic Impact Of DMExpress by Syncsort
August 2008 - (Free Research) The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.
Oracle Business Brief: Keeping Hold of Your Customers, Especially in Tough Economic Conditions by Oracle Corporation
February 2010 - (Free Research) Oracle provides Customer Relationship Management and Enterprise Resource Planning applications, middleware and database software tailored to the customer retention needs of midsize organizations. This Oracle Business Brief explains how these solutions help you retain customers cost-effectively through optimized information and improved flexibility.
Data Quality : A Survival Guide For Marketing by SAP America, Inc.
June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America, Inc.
January 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation.
Infor CRM for Travel & Leisure by Infor CRM
July 2009 - (Free Research) Enterprising companies in travel and leisure are using Infor CRM for Travel and Leisure to create a continuous customer dialogue and deliver the highest impact offers at the moment of interaction across business units and channels.
Infor - ERP LX by Infor
September 2008 - (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes.
Heinz Uses Wireless Technology to Gain Retail Advantage by BlackBerry
February 2009 - (Free Research) Heinz wanted to speed up and improve the quality of scorecard information they gathered about Heinz brands in retail stores; so they used the Electronic Retail Audit solution on BlackBerry devices to provide brokers with accurate feedback.
Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations by SAP America, Inc.
June 2009 - (Free Research) Recently, many businesses have used lean principles to move from a decentralized corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient and effective. Read this whitepaper to learn a three-tiered approach to improving your operations.
Jaspersoft and eBuilder Create Leading Edge Strategic Management Tool by Jaspersoft
March 2010 - (Free Research) eBuilder, a provider of Cloud Supply-Chain Management Processes, needed a web-based BI solution to enable clients to swiftly analyze information and make critical business decisions. Jaspersoft’s BI Suite enabled eBuilder to provide visually impactful, easy-to-use strategic measurement and monitoring capabilities for the business B2B supply chain.
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